As one of dance music’s most talked about music festivals prepares to kick off on July 21st, the dance music community here in India all ready for it ! Budweiser as always has been on the forefront in shaping the dance music scene in India.Now they are back with a new concept called “Budweiser Experiences”.The are all set to bring the second edition of Budweiser x Tomorrowland – the freest place on earth from July 5th – 29th, 2017.

The fans of Tomorrowland Festival in  India will get a lifetime experience of the festival as Budweiser Experiences recreates the fun and fervour through a series of house parties and pre-parties which will culminate with the live-streaming from Belgium. As Lost Stories embark on their journey to Tomorrowland, Budweiser Experiences and  they will host private house parties in Mumbai and Delhi along with Sound Avatar and Anish Sood, respectively.Budweiser Experience celebrates the finest local electronic music talents, as well as the hottest global artists, giving fans experiences that are unforgettable

The pre-parties will kick-start on July 14th and will go on till July 22nd across Bangalore, Mumbai, Delhi and Hyderabad which will be hosted by leading names in Indian electronic music scene. These parties are themed and tailor-made to build excitement for Tomorrowland by offering a glimpse into the world’s largest electronic music experience with mesmerizing production and sound design.

Kartikeya Sharma, Marketing Director, AB InBev, India & South East Asia, said, “Budweiser Experiences and Tomorrowland are built on the same principle of freedom. The festival is therefore an integral part of our proposition to offer unique and immersive experiences to our audience. This year we are going a step further by bringing the music sensation itself to the Indian fans through a series of curated parties themed Road To Tomorrowland. For those not travelling to Belgium to be a part of the festival, we are breaking down the barriers through a multi-city live-streaming of Tomorrowland.”

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