Elrow, Skream & Desperados’s Epic House Party Hosted About 3,000 People

 Desperados, Skream & Elrow threw an Epic House Party at one of London’s newest venues, Magazine, on Saturday 7th September, where they brought to life crowdsourced wild party ideas from partygoers around the world.  Skream’s idea was to make the most welcoming party ever, giving partygoers an opportunity to leave the noise of the outside world at the door and to enter a party space where all people and ideas are welcome. Starting at the entrance, Desperados rolled out a giant welcome mat made of unwelcoming newspaper clippings, physically taking what’s unwelcome and making it welcome. 

Skream stated: 

“Dancefloors are the most welcoming places on earth. They bring people together in a space where everyone can unplug and let go. So, my idea was to take this up a notch, to throw the most epic house party where everyone and their ideas are welcome.”

After discovering that 74% of people believe partying unites people, Desperados partnered with Elrow and Skream to create this amazing house party. Over  3,000 guests walked over a giant welcome mat made of unwelcoming newspaper clippings, allowing them to leave the noise of the outside world at the door as they entered the party. Undoubtedly, Elrow and UK dance music pioneer, Skream, Desperados transformed Magazine, one of London’s newest venues, into the most welcoming house party and turned people’s wild party ideas into a reality.

A lot of wild ideas such as giant octopus bartender serving eight drinks at a time), and where the security welcomed partygoers in with open arms thanks to the band of friendly security (grandmas) at the door were crowdsourced internationally through #WeAreTheParty, making this one of the most inclusive parties showcasing mass creativity and the power of the individual. 

Epic House Party is the main event in a yearlong series of acts titled ‘Epic Parties Imagined by You’, where Desperados ignites the party spirit by collaborating with partygoers to bring their most epic ideas to life. Through the series, events have been hosted in some of Europe’s leading party cities including Amsterdam, Warsaw, Berlin, and Barcelona.