We see a lot of DJ/Producers try to get into new ventures. Almost all of the popular DJs have their own brand of clothing. Hardwell will launch his own brand of perfumes named Eclipse. He also went on to confirm on Twitter that the perfumes will be available for shipping in countries outside the Netherlands. The brand will be launched on the 20th of October.

Hardwell seems to be starting a new trend, let`s hope that this new venture for the Dutchman works as well as his music does. This is also probably the first time a DJ tries to aromatise his fans.